Open Educational Resources on

Cross Cultural Selling Skills

The Open Educational Resources (OERs) created have been categorized in 5 modules: 

- Marketing and Sales in International Markets;

- Planning Sales in International Markets;

- Sales Intelligence and Data Processing;

- Intercultural Competences to communicate in International Markets;

- International Business Negotiation.

16 Learning units were realized and enriched with in-depth materials.

The result is implemented on the e-learning Platform (S.AGE). 


Coordinator: Poznan University of Business and Economics


Contact Us

Università Politecnica delle Marche

Address: Facoltà di Economia “Giorgio Fuà” – Università Politecnica delle Marche, Piazzale Martelli 8, 60121 Ancona, Italy

Email :
Tel : (+39) 0712207221

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